Growing up, I had this mindset that I didn’t have to toot my own horn for anyone to appreciate and understand my worth. It is either you see it or you don’t – your loss anyway. I was conditioned to believe that it is bragging and no one likes a braggart hence I talked less and did more.
However as I grow older, I have come to understand that I need to unlearn that. Self-aggrandisement is really key and crucial to your future achievements. You may be very special but you have to sell yourself to be recognised.
Sales is something we do everyday – be it a product, person, service or even an idea. We are always trying to sell ourselves to others to accept us. And this ability to sell and persuade others is linked to our innate understanding and definition of ourselves.
Selling yourself short is one of the reasons why your special attributes are not recognised by your potential employers and/or clients. Have you noticed that people who can talk or sell themselves very well whether they bullshit their way through a conversation or interview often land the best deals? He or she may be less talented or smarter than you but she understands something about social intelligence, which is selling yourself the right way.
This is where most intelligent people fall short. They often lack the courage and boldness that less intelligent people do. They often focus so much on themselves and forget that you have to be able to get the attention of your audience or prospective employers by selling yourself the right way.
You have to sell yourself the right way to open and get in the door first before anyone can be able to recognise and appreciate your worth. When you say ‘no’ to new opportunities or ideas that seem daunting, play down your own accomplishments, steer the conversation away from yourself or refuse to put yourself out there for whatever reason, you are inadvertently selling yourself short.
What this translates to whomever is listening to you is that you lack confidence, undervalue yourself and overvalue others, put up with things you shouldn’t and don’t demand respect. As a result, you’d end up in toxic relationships and have minimal experiences because experience is what separates the chaff from the wheat.
No one likes that person that goes on a monologue about their achievements. However, you’ve worked extremely hard to be where you are today so own your story and tell it with zest. Find a balance and design your life the way you really want it to be. Be self aware to identify your weaknesses but focus on challenging and mastering yourself so that you can project yourself to a whole new level.